Braver le froid en amassant des fonds pour les jeunes de la région de Moncton

Pour Ian Franklin, agent immobilier et vice-président émérite chez Cushman & Wakefield Atlantic à Moncton, au Nouveau-Brunswick, aider les jeunes à réussir a un effet transformateur. C’est pourquoi il est membre du club Rotary local depuis plus de 30 ans, et capitaine de l’équipe Dream Team, dans le cadre de l’initiative Coldest Night of the Year (CNOY), depuis six ans.

« J’aime faire partie d’une immense initiative qui contribue à améliorer de façon significative la vie de mes concitoyens », confie M. Franklin.

En tant que Rotarien, Ian s’est familiarisé avec Youth Impact Jeunesse, un organisme de bienfaisance établi à Moncton en 1985 qui fournit des logements de transition, des programmes de traitement résidentiels et un soutien familial à domicile aux jeunes qui en ont besoin. L’objectif de l’organisme est d’inspirer et de responsabiliser les jeunes, et de leur donner les outils et le soutien nécessaires pour éliminer les obstacles à leur réussite.

« Puisque je travaille dans le domaine de l’immobilier, le sujet des différents degrés de situations d’itinérance et de modes de vie précaires résonne en moi à la fois sur le plan professionnel et personnel, explique M. Franklin. J’aime donner de mon temps à cette cause parce que c’est la bonne chose à faire. C’est incroyable de voir à quel point les gens se mobilisent ».

La marche CNOY a lieu chaque année en février et vise à aider les personnes touchées par la souffrance, la faim et l’itinérance. En marchant dans le froid, les bénévoles se rendent compte des difficultés rencontrées par les personnes en situation d’itinérance durant les mois d’hiver.

Au cours des six années où M. Franklin en a été le capitaine, l’équipe Dream Team de Moncton a recueilli 300 000 $ pour l’organisme Youth Impact Jeunesse. À deux reprises, l’équipe a amassé plus de fonds que toute autre équipe au Canada, et à trois reprises, elle est arrivée deuxième. En février 2022, la Dream Team a recueilli près de 70 000 $, soit le montant le plus élevé jamais recueilli par une équipe dans l’histoire de la marche CNOY au Canada.

Cette année, l’équipe de M. Franklin a accueilli quatre autres agents immobiliers et neuf autres membres de la collectivité (dont Mel Kennah, directeur général de Youth Impact Jeunesse). Les fonds amassés par chaque membre de l’équipe variaient entre 650 $ et 16 000 $.

« La Dream Team contribue à concrétiser les solutions, explique M. Kennah. Ces bénévoles créent des possibilités et offrent un soutien indispensable aux jeunes citoyens du Grand Moncton qui luttent pour améliorer leur vie. Ian Franklin a créé une “super équipe” qui aide à transformer les jeunes à risque en citoyens qui paient des impôts, qui contribuent à la société et qui demeurent engagés ».

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Au total, 63 équipes et 375 marcheurs de Moncton ont recueilli 149 043 $ pour Youth Impact Jeunesse. La Dream Team de M. Franklin a amassé 56 533 $ cette année, ce qui la place encore une fois au premier rang au pays. Le montant recueilli par son équipe année après année en dit long sur la générosité et la compassion des gens de Moncton.

Le nombre de personnes en situation d’itinérance a explosé après la COVID, affirme M. Franklin. « Personne ne sait vraiment pourquoi, mais c’est un problème partout. Nous rencontrons maintenant des jeunes en difficulté avant le secondaire, et nous ne sommes pas aussi présents dans le système scolaire public ». Les dangers qui contribuent au problème des personnes en situation d’itinérance, tels que la consommation de substances et la prostitution infantile, se manifestent à un plus jeune âge. « Ça fait peur ».

C’est pourquoi il est important que des organismes comme Youth Impact Jeunesse fassent autant d’efforts pour aider les jeunes à se remettre sur la bonne voie. C’est essentiel d’être présent dans la collectivité et de les rencontrer dans leur environnement.

« Lorsqu’on voit certaines réussites, et il y en a eu beaucoup, des jeunes qui se sont mis dans le pétrin, que ce soit la prostitution, la drogue ou d’autres situations, et qu’on les voit s’en sortir à différents niveaux, ce sont ces histoires-là qui nous motivent, déclare M. Franklin. C’est une belle chose à voir ».

Depuis 2011, la marche CNOY a permis de recueillir plus de 75 millions de dollars dans 190 collectivités canadiennes, et 100 % des fonds sont versés à des organismes de bienfaisance partenaires tels que Youth Impact Jeunesse. Cette année, la marche CNOY a permis d’amasser plus de 13,8 millions de dollars, avec la participation de 6 321 équipes, 40 601 marcheurs, 6 327 bénévoles, 141 267 donateurs et 2 500 commanditaires.

Parmi eux se trouvaient plus de 130 équipes dirigées par des courtiers et agents immobiliers qui, comme la Dream Team de M. Franklin, ont recueilli des fonds pour des refuges et des organismes d’aide au logement locaux.

Les équipes de la Saskatchewan REALTORS® Association ont amassé près de 5 000 $ pour leurs partenaires caritatifs respectifs.

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Alors qu’à Nanaimo, des équipes de RE/MAX ont amassé des fonds pour la Island Crisis Care Society.

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À Stratford, les membres de la Huron Perth Association of REALTORS® se sont joints à 450 marcheurs pour recueillir près de 200 000 $.

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Et grâce au leadership de l’agente immobilière Ann Shanahan, la ville d’Erin, en Ontario, a organisé sa toute première marche CNOY, surpassant de 231 % son objectif inaugural!

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Merci à tous les courtiers et agents immobiliers qui ont bravé le froid; leurs efforts ont permis de recueillir plus de 300 000 $ pour leur collectivité!